Posts Tagged ‘marketing’

What Do Whiteboard Explainer Videos do for a Company’s SEO?

What Do Whiteboard Explainer Videos do for a Company’s SEO?

Okay, let’s just jump right to the focal point of this article: Your audience wants videos…they prefer them. Now, you might be ready to argue that your audience wants data, graphical illustrations of your points, or blocks of text that allow you to make your point and for them to comprehend your meaning. No…they don’t.…

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Has Organic SEO Changed Over the Years?

Has Organic SEO Changed Over the Years?

Whether you have a long established website or are only now making plans to develop an online presence, you need to know a bit about SEO. Scratch that! You don’t need to know a bit about SEO, you need to know a lot about it. Search Engine Optimization is more important than ever. According to…

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Facebook, Instagram and Buying Through Social Media

Facebook, Instagram and Buying Through Social Media

In late September 2018, it was revealed that Facebook had experienced a “hack” of extraordinary scale; around 50 million accounts had been compromised. While its leadership went on to say that the number is not so frightening in light of the site’s enormous numbers (more than two billion), many who use Facebook for their business…

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Data-Driven Analysis and Digital Marketing Today

Data-Driven Analysis and Digital Marketing Today

In today’s largely digital world, it should come as no surprise that data is one of your most valuable resources when it comes to marketing. When you have the right information available to you, you can use it to build repeatable and scalable marketing processes. This is something that is currently changing the online commerce…

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Reasons You Must Add Video to Your Marketing Plan

Reasons You Must Add Video to Your Marketing Plan

Digital marketing is evolving at a pace that is quite difficult to match. Each of us has already been exposed to some of the newest techniques, including ads on almost any video we watch, social media marketing, and much more. However, it is video marketing that seems to be taking hold harder and faster than…

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Backlinks for the SEO Beginner

“I did not start this business to focus on marketing! I started it because I love to…” That is a very common statement by millions of business owners around the globe. They typically say this after spending a few days or even weeks and months tackling the many tasks associated with marketing. They blog, they…

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Digital Marketing Simplified

Any modern business owner has to be involved in marketing, and digital marketing is the focus. In fact, it is so important that some companies have departments designed specifically to tackle this key component of modern success. Yet, whether or not there is a dedicated team of digital marketers in the company, owners may not…

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Why Successful Companies Hire an Agency for Marketing

Your company, large or small, is already up and running. In fact, it is already going along smoothly and efficiently. If that is so, why would you need to hire a marketing agency? There are actually several reasons that this is a wise and financially sound step. Inc. Magazine has this to say about the…

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Digital Marketing Strategies and Tactics | 2018 Edition

If you are attentive to shifts in marketing, you know that the paradigm for online or digital marketing changes from year to year. Whatever steps you have taken thus far, and whatever results they have yielded, are unlikely to net the same returns in the coming year. As writer Scott Oldford said in an article…

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