Posts Tagged ‘content marketing’

Content Planning and Content Strategy…Are They the Same?

Content Planning and Content Strategy…Are They the Same?

Do you find yourself using the phrases content strategy and content planning interchangeably? If so, you need to adjust your perception of those terms. They are not the same, and one expert has even suggested that we might soon drop the term “content” from content marketing altogether, since it is positioned to become the main…

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Digital Marketing Simplified

Any modern business owner has to be involved in marketing, and digital marketing is the focus. In fact, it is so important that some companies have departments designed specifically to tackle this key component of modern success. Yet, whether or not there is a dedicated team of digital marketers in the company, owners may not…

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Proven Search Engine Optimization Strategies for 2018

SEO, or search engine optimization is a familiar phrase to anyone with a business. As the key component to your success, it has to be done with attention to many factors. Unfortunately, just as digital marketing strategies change from year to year (and in some cases even more often) to adjust to the changes in…

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3 Content Planning Tips to Make Life a Lot Easier

You probably already know that SEO and content marketing aren’t one-time efforts. To get more traffic and more conversions, you need to continuously improve your search engine optimization, and that means you need relevant, interesting content that will put you on the radar for both Google and your customers. That’s where good content planning can…

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What If Santa Used Email Marketing…

What would you expect if Santa used email marketing? The new world of email has reached children at such a young age that they can now email him instead of sending the traditional hand written letter! So obviously Santa has email up in the North Pole or how else would he be getting those letters…

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