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Duplicate Title Tags

What is it?


Our crawler reports pages that have duplicate title tags only if they are exact matches.

Duplicate <title> tags make it difficult for search engines to determine which of a website's pages is relevant for a specific search query, and which one should be prioritized in search results. Pages with duplicate titles have a lower chance of ranking well and are at risk of being banned.

Moreover, identical <title> tags confuse users as to which webpage they should follow.

How to fix it


Provide a unique and concise title for each of your pages that contains your most important keywords.

For information on how to create effective titles, please see this Google article.